I’m not backwards in coming forwards about celebrants raising their price. I’ve given a number of good reasons in the past, but as lockdowns and travel bans continue to fuel the bonfire that is the state of the wedding industry today I was inspired by the idea that we, the wedding industry need not bare the burden that is wedding postponements, we are not wedding insurers, we are professional creatives. We are not wedding insurance. That’s not to diminish your want and desire to be generous and kind to your clients, be that, and more, but you are not their wedding insurance. Their wedding being postponed should not bankrupt you. So assuming you’re already ready to raise your price, if not read this, here’s three practical ways you can increase your price today.Read More
Author: Josh Withers
A member has asked about whether the Celebrant Institute membership includes insurance. It doesn’t, and we’ll be honest with you, that’s because we reached out to a bunch of insurance brokers and insuring you lot in such a general way turned out to be so expensive and hard, that it wouldn’t be worth it for you, or for us, to offer such a broad stroke of insurance, when each of your businesses are so unique and personal.
So here’s the seven insurances I think every wedding celebrant should at least consider, and of course you need to do your own research and consider your own circumstances.
Please note that this is general information only and should not replace financial or professional insurance advice. Talk to a licensed insurance broker, business advisor or insurer for detailed advice.
None of this information has been influenced by an outside business and we have received no payments or discounts for offering this information.Read More
Many celebrants don’t know the science and method behind choosing where to position their speaker in a ceremony. This video will take you through the basic elements of choosing where and why and how to position your speaker, and one thing I didn’t note in the recording is that you want it up on a speaker stand at standing head height, you need those audio waves to be able to reach everyone’s ears and if the speaker is on the ground, people past the first row will be struggling.Read More
At the time of writing I personally have attended four court mediation sessions, and two court hearings. Theses are my stories. Dum dum. Ok, enough of the Law and Order jokes, but I am in the middle of a bunch of law suits and I figured that you, my fellow celebrants, would like to hear the stories, and hopefully you can learn from them. What follows is in no way to be considered legal advice, I am not a lawyer, and the advice given to me by my lawyer is confidential. The stories shared are personal anecdotes that would hopefully encourage you to engage with a lawyer.Read More
If you’re feeling a bit stuck on what to post on your blog, or social media, or both, here’s seven content ideas you can easily write right now. Then schedule them up to drop every day, and watch your online personal brand grow!Read More
Reading the news today about the meat manufacturer that paid up $11 million in ransom to cybercriminals after having its business shutdown over a hack recently, my mind turned to celebrants.
I hold grave fears that any day now there’s going to be an Australian marriage celebrant breached by a hacker, and all of their clients’ NOIM, Marriage Certificate, Passport, Divorce, Drivers License, details will be leaked, stolen, sold.Read More
Instagram has shared a post today about how and why people see what they see on Instagram. I’m not going to speculate on how much of this is smoke and mirrors, or politics, or conspiracy theories. Instead, lets take them at their word and believe what they say.
You can read the whole report here, and I’ll share some excerpts and thoughts on it below.Read More
Mel is struggling with mapping out her pricing as a celebrant, and when she mentioned it to me I went straight to a conversation I had with my brother earlier today. He’s looking at starting a new business based on professional skills he holds, and he was looking for some guidance walking into the project. So I’ll tell you what I told him, then give you ten good reasons why you should charge more.Read More
Krystal asks: “I seek perhaps some advice on how I continue to be “out there” without sailing into the boring seas or moving into sharing content on social media that isn’t relevant. Maybe I need to be patient with the process, once my first wedding is over and I’ll feed my future marketing off that.”Read More
To my fellow celebrants, I have a proposal regarding the one month notice period, and I’d like to run it up your flagpole, so to speak, and then take it to the Australian parliament: that the one month notice period required by the Marriage Act, be reduce to one week.Read More
One year ago today Sarah Aird took over the reins of Life Skills Training, and this year we relaunched as the Celebrant Institute RTO with the contract to provide ongoing professional development for Australian civil celebrants, alongside the Certificate IV in Celebrancy, the cornerstone qualification required to become a celebrant.Read More
Your Facebook page, Instagram page, Google My Business account, your LinkedIn, and god forbid any of you have a Parler account, but they’re all not your property. Running your business on the back of those properties is like going to your local cafe and setting up shop at a table. Putting up a little sign with Married By John Citizen on it, and accepting meetings and enquiries there. It might be ok for the longest period of time (thanks for hosting me, Sisterhood Coffee), but at any time that business owner can ask you to leave and not come back.Read More
A friend asks me today what the quickest way is to complete the Cert IV in Celebrancy, the qualification needed to become a celebrant in Australia. Friends of my friend reckon she’d be a great celebrant and they’d like her to marry them.Read More
I recently spoke via video at the Wedding Business CEO Summit and spoke on the process of creating a customer journey. My talk was called There’s A Fraction Too Much Friction: Automation For Your Customer Journey. I believe this is an important and valuable topic for all wedding business people to get in their life, and I’m so glad I get to share it with Celebrant Institute members.Read More
First Australians have been marrying for thousands of years on the land we now call Australia. Terra Australis, the southern land, was home to people well before the Dutch or the British “discovered” it, so as much as Australian law requires us to identify that we the celebrants are authorised to marry people according to Australian law, common decency would see us acknowledge the truth of the land we stand on to create ceremony.Read More
“I’ve a question about that first meeting – I’ve met a few couples, tried coming from different angles ie. Asking what they have in mind for their ceremony, how they met, build rapport, let them talk or I do most of the talking – introducing myself and how I help them with my process and system. Have not sealed the deal. What do you recommend as discussion points for the first meeting, for high chances of booking soon after?”Read More
Google, in light of legislation being introduced in Australia, has threatened to pull out of the Australian market. I’m sure they won’t, if only because they won’t walk away and leave $59 billion of income on the table and destroy the trust in their brand over a couple of dollars being paid to news organisations.Read More
Social media, and humanity in general, can become a little bit self-indulgent at times. It’s our tribal, animalistic nature, to look after one’s self first. But something beautiful happens when you turn the camera away from yourself, when you shift the spotlight onto someone else.Read More
Today’s challenge is a little more casual after some intense training days, and it’s about Quora.Read More
In the beginning there was the text, and the text was good. It was all we knew. We called it ASCII, ASCII codes represent text in computers. When I first used a personal computer in 1991 “computer graphics” were mostly just text in the shape of graphics, like this was a ¯\_(ツ)_/¯: ¯\_(ツ)_/¯. And despite us inventing all of the great technologies that allow us to view videos, blogs, photos, and the rest online, in today’s challenge, we’re sticking with the original: text.Read More
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