Want to start playing with AI chat in a way that will make sense to your celebrancy practice and business? Here are five prompts you can ask to get a unique insight into your business today.

I’m using Microsoft Bing today because it has internet access. (ChatGPT kind-of has internet access, it’s complicated but we’ll just use Bing today).

To use Bing you need to be using the web browser, Microsoft Edge. Install Edge, then go to bing.com/new

The first prompt I want to ask is how Bing and GPT4 see me currently. Insert your name in the blank line.

Act as if you are a marketing expert and you have intimate knowledge of the wedding industry in Australia, tell me everything you know about the wedding celebrant _________ and the most common search terms and directories couples searching for a celebrant would find him on or with?

Secondly, I’m asking Bing to audit all my different web presences and detect any inconsistencies or errors.

Acting as if you are an SEO expert, can you do an audit of __________’s online presences and report on any inconsistencies or errors that should be addressed?

Honestly, this is helpful and I feel stupid for having missed these pieces.

Now I’m going to start activating some of these tips by creating content as directed. But I want to use the right words.

What are all the different ways people could describe what ________ does? Help me assemble a list of good and helpful keywords that regular people use to describe what Commonwealth Authorised Marriage Celebrants do?

Nothing terribly new there, but let’s expand on that by replying and adding some more instructions:

that’s great, but can you help broaden the base of things I can talk about so I am helpful to people searching for a great celebrant. What phrases, keywords, and topics, should I write about or mention in my writing?

Now we’re getting more helpful.

Now I’m going to reply to that message and ask “Give me twenty great topics I can write for my blog or social media that will be helpful to couples but also help my search engine ranking”

Apologies for the UK mentions, I’m writing this while in London, but I’m sure you’re smart enough to change the UK to Australia or a more local region to you.

Still feeling a bit stuck for a blog post or social media post? Get Bing to expand on the idea:

Can you expand on the topic “How to elope with a celebrant in Australia” and give me a skeleton or some pointers to write to?

In the end that human touch is still required. You need to customise and write or record for your own brand’s benefit and in your own voice. But this would be a great help if you were all out of ideas.