A Celebrant Institute member was listening to back catalogue episodes of the Celebrant Talk Show and found one where I mentioned that my sales process involved potential couples requesting an information pack from my website and a automated email would be sent to them containing a link to a secret page on my website which I called my “Information Pack” and that page detailed how I worked, what I did, what that cost, and how to book me in.

In the podcast I invited people to request an information pack, which that member did.

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