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I have been simmering on the idea that our clients don’t actually know what they want, despite almost all wedding vendor websites claiming to give them whatever they want, for quite a while now.

I even had half an article drafted, and then today Liene at Think Splendid wrote this great piece and it nailed the whole idea.

If you offer clients “what they want” without offering your expertise and insight, then your clients are actually getting a bad deal. You are getting paid for your professional opinion: speak up.

Read her piece here then maybe edit your marketing materials to reflect the professional you are. Or if you don’t have a professional opinion, develop one, or shut down. When your clients hire a celebrant, they’re hiring an amazing skilled and talented professional, not a “by the hour” legal signatory to some documents.